28 January 2014
Where do you live?
How long have you lived in Fluvanna? What brought you here?
I’ve lived in Fluvanna for 15 years. What brought me here was an ad in the New York Post titled “Retire in Virginia lake country.” The ad offered a free weekend, tickets to Monticello, and a dinner, in the hopes that people would purchase property at Lake Monticello. My husband still has the ad! He’s a history buff and wanted to go to Monticello. So we came, in 1986, and took a look. We weren’t buying anything – it was one of those freebie weekends.
A few years later we started thinking about retirement. Though we owned a house in New York City, our lifestyle cost more than we could afford in retirement. We started researching places and remembered Lake Monticello, and decided to take another look. We liked that the density was so much less than NYC, and we were drawn to the woods. We bought property in 1991 and moved down here in 1999.
Yeah, they really marketed to the tri-state area. It was a huge marketing effort. Of the people who bought property here after 1986, most of them probably responded to those ads.
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